Certificates and ikons

Developing a brand that holds several recognized certifications in one sun care range is actually quite unique and a bit of a work of art. The various certifications each set such stringent specific requirements that they easily come to work against each other. For example, there are a lot of UV-filters on the market that are approved but are prohibited if you want to have AllergyCertified and want to be EcoSun Pass approved, but in our P20 Sensitive and P20 Kids we have made all of this come to life.


The certification by AllergyCertified is your guarantee that there are no known allergens or allergy-causing preservatives in the product, and that each individual ingredient has been assessed by a toxicologist and is 100% perfume-free.

EcoSun Pass

Based on a sense of environmental responsibility, scientific discipline and sensitivity to consumer wishes, BASF has introduced a methodology to assess the environmental impact of sunscreen formulations.

The environmental impact of the selected combination of UV-filters is calculated by EcoSun Pass’ evaluation parameters. No UV-filters known to harm coral reefs or on EU’s priority list for potential Endocrine disrupters are allowed.

Respecting Ocean Life

The new P20 Original formulations have been upgraded, meaning that they don’t contain Octocrylene. Octocrylene is an ingredient that is widely used in sunscreens as it delivers an effective UV-protection from the sun, but at the same time this ingredient is known to possess a threat to the aquatic environment. As we want to minimize the impact we have on the environment as much as possible and still deliver the best in sun protection we have made this change to deliver a safer product for the environment to minimize the impact our products have on the environment. Octocrylene is also one the ingredients that has been banned in sunscreens that can be used in Hawaii.

Vegan Society

Certification with the Vegan trademark means that the products are free of animal and animal-derived ingredients and have not been tested on animals, so you can protect your skin from the sun’s UV-rays without harming any animals.

UVA Boosts stars

The Boots Star system gives sunscreens 3-5 stars and in this way indicates how much UVA-protection the sunscreen offers. The Boots system does not directly measure the strength of protection in the UVA spectrum, like UVA-PF, but only measures whether the sunscreen evenly protects throughout the UV light spectrum. Five stars on the Boots system means that UVA protection achieves more than 90% of the measured UVB-protection (not the labelled UVB protection).


The UVA-circle indicates that a sun care product contains 1/3 of the UVB-protection in UVA-protection. This means that a SPF30 product should have at least a UVA-PF of 10. In EU all sun care products sold must meet this legal requirement and should all have the UVA-circle. 

Protection Grade of UVA

The Asian UVA protection evaluation system was developed by the Japanese, who first began measuring PPD and introduced the PA + system. This method of measurement is on human skin and is most similar to in vivo SPF measurement.

This system rates products with 1 to 4 pluses (+) and products with 4 pluses has a UVA-PF above 16, which all P20 products have, meaning all P20 products have the highest PA-rating.

Dermatologically Tested

All of our products have been dermatologically tested to secure compliance with your skin and to secure a save experience when using our products.

Fragrance Free

All P20 products are formulated without any added fragrances, this to minimize the risk of developing allergy from the use of our products.

Something new under the sun

Travelling abroad

It’s not the destination itself that decides how much sunscreen you should use when traveling abroad – it’s much more the elements and nature of the earth, that control how to protect your skin from the harmful rays of the sun. You can just as easily get sunburns and damaged skin at your next skiingtrip, as you can at the beach in Thailand. In short, if you are travelling near equator or at high altitudes, you are at an increased risk of the sun’s harmful UV rays.

Something new under the sun

Chemical vs. mineral sunscreens

There is a misconception that mineral UV-filters are better for your skin than the chemical ones. They both provide protection against the different UV rays, but in very different ways. The mineral filters stays on top of the skin and provides a protective layer between the sun and your skin. Where as the chemical filters are absorbed by your skin and will reflect the UV rays.

The main difference is their ingredients. Mineral sun protection contains titanium dioxide and zinc oxide whilst chemical sun protection includes organic and more active ingredients.

So, which one is better for you? Well, that depends on what you prefer. To help you tick off your box, we’ve put together a list of each characteristic for chemical and mineral sun protection:

• Typically, thicker in texture
• Non-cosmetic tint that might leave a white cast on the skin
• Do not penetrate below the top layers of the skin and increases the risk of the SPF being rubbed off
• Inorganic ingredients: zinc oxide and titanium dioxide

• Typically, lighter in texture
• Invisible formulas that leave no white cast on the skin
• Penetrates the top layers of the skin and makes it more resistant to skin friction
• Organic ingredients

Something new under the sun

Inside on a sunny day

Whether you are in your car, using public transportation, in your office or at home, you are exposed to the damaging UVA rays. These can cause premature aging of the skin like wrinkles and pigmentation. The UVB rays are not able to penetrate glass and therefore can’t damage the skin in these situations, but the UVA rays penetrate glass and can create DNA damages in your skin that can cause this premature aging and increase the risk of other skin complications. Meaning it is crucial to use a broad-spectrum UVA and UVB sunscreen, and that you look for a protection with a high UVA protection factor. In EU it’s required that all sunscreens contains at least 1/3 of the SPF in UVA protection meaning that a SPF 30 must contain at least a UVA PF of 10. However in P20 sunscreens the UVA PF is more than twice as high as EU requires – providing you with an optimal UVA protection.


Something new under the sun

Rain or shine

There is a common misconception that you only need sun protection when you’re chasing the sun on hot summer days. However, most skin damage, like wrinkles, premature ageing and redness happens every day all year due to harmful UVA rays. That means that your skin is damaged over a lifetime whether you burn or not, and it is important to stay protected every day.

But what if I wake up to a grey and cloudy day? Even on those days, when you can’t see or feel the sun, it’s always there. In fact, up to 80% of the sun’s rays can pass through clouds and cause skin damage – and worst of all passes through windows of your house or car. So, rain or shine – make sure to always stay protected.

Something new under the sun

Sun protection and Vitamin D

You know that we are supposed to get our vital Vitamin D from the ray of the sun – and you also know that we must use sunscreen to protect us from the ray of the sun. It sounds like a classic contradiction, right? How are we supposed to get our daily dose of Vitamin D, if we block it with sun protection?

You only need 10 minutes in the sun to obtain the right amount of Vitamin D and that doesn’t necessarily means lying face up in the sun, but rather that you spend time outside walking to the office, gardening, exercising etc. No sun protection blocks 100% of the rays, so it all adds up.

Something new under the sun

Make-up and skin care with SPF

You might have noticed that makeup and sun protection no longer is two separate concepts. There is a wonderful world of make-up with SPF out there, like moisturizers, foundations and even powders – but before you get ahead of yourself and think that you can skip sun protection just by applying your daily makeup routine, we must stop you. Makeup with SPF can’t replace regular, daily sun protection – and it shouldn’t. Why, you ask? Because the amount of makeup you apply to your skin is minimal and does not stand a chance to getting you the full SPF number your skin needs. That’s not to say that you get a little more protection with SPF makeup, but it is not strong enough to protect you on its own.

Something new under the sun

Pregnancy and skin

We will be the first to admit that the sweet waiting time can be filled with anticipation and worries, hence we all want to do what is best for our little ones. There has been a lot of discussion regarding whether sunscreens are safe to use during pregnancy. Your concern and awareness about ingredients often increase as there are a lot of different opinions and voices about this. But make no mistake, you absolutely must use sun protection while you’re both pregnant and breastfeeding. You might have your own favorite, but the most important aspect is that you use a broad-spectrum sun cream which offers protection against UVA and UVB rays.

Something new under the sun

Children in the sun

As a parent it’s a daily task to take precautions to protect your sweethearts – especially from the sun. The best advice is to keep children out of direct sunlight as studies shows that most of the sun damage suffered by our skin occurs before the age of 20.

But to prevent your toddler to play outside in the sun completely is just cruel. Therefore, it’s important to teach your children from an early age how to protect themselves in the sun – and hopefully it will help them develop good habits that can last a lifetime. Try to make the application more fun by getting creative. Here is a tip: Make them guess the picture you are drawing as you squeeze the sun cream onto their skin and tell them they can help ‘rub it out’. Or do a ‘Join the dots with the sun cream, letting them spread the cream from one dot to another.

However, sunscreen application is best avoided in infants less than 6 months as babies have a higher surface-area to body-weight ratio compared with older children, which can lead to a greater risk of an unwanted allergic reaction.